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Fashion Files Magazine: Fashion News
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Published on Sunday, 29 January 2012 00:00
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Written by FFMag News

- British actress Imogen Poots is the star of the upcoming Marni for H&M campaign - first look above. Also look for a Sofia Coppola-directed campaign video, although no specifics have been released yet. The collection launches March 8 at an H&M near you. [Fashionista]
- The British Fashion Council has set a dedicated showcase of menswear, set to launch in June. London Collections: Men is slated to run ahead of the men's collections in Milan and Paris and will show June 16 and 17. The event will be semi-annual, with future dates yet to be confirmed. [WWD]
- Yves Saint Laurent released Rouge Pur Couture Vernis à Lèvres - a hybrid of lipstick, gloss and stain. The revolutionary new lip product combines the texture and shine of a gloss with the long-wear of a stain. It retails for $32 and comes in 19 shades. [Sephora]
- According to Antoine Arnault, son of Bernard Arnault - the founder of the luxury goods conglomerate LVMH - there is a renewed commitment to quality and beauty over logos and ostentation in menswear, driving luxury sales up. That's a good thing. [The High Low]
- Louis Vuitton opened a massive new flagship in Rome and insists we all call it Maison. [WWD]
- Karl Lagerfeld not only interviewed himself for Net-a-Porter, he also lent his drawing skills to Chanel-owned winery Château Rauzan-Ségla and sketched the label of a 2009 vintage. [FFMag]
- In other Karl news, he has also officially joined Twitter. Unfortunately, the feed is not written by him and it's rather boring. [@KarlLagerfeld]
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